thisisneverthat and New Balance are releasing a new collaborative collection for the classic 550s. The sneaker draws the vintage feel from the combined textured washed canvas in a trio of lavender, brown, and green colorways and black soles used in skateboarding and hiking shoes in the 90s. Additionally, each pair is constructed with a full upper canvas and includes a cracked leather added to the ‘N’ logo and a custom co-branded tongue label. Meet three new identities of the 550s.

Available In-store 8/24(Thu.) 12pm KST and Online 8/24(Thu.) 10am KST
• JP In-store and Online 8/24(Thu.) 12pm JST
• US Online 8/23(Wed.) 6pm PDT 9pm EDT
• EU Online 8/24(Thu.) 3am CEST
• CN Online 8/24(Thu.) 9am CST